Product FAQ

Financing brands mainly push the domestic lookah bonds market, and lookah bonds has a promising pros

  Looking at the lookah bongs brands that received financing, it is not difficult to find that they are all inclined to lay down domestic markets and regions such as Southeast Asia. For example, Moody Moti, which has gained 2.3% of the market share in Malaysia in only three months, Micropper VPO, which has opened 1,000 new stores nationwide, and KMOSE, which has laid out offline sales channels in more than 30 cities nationwide, etc.

  On the one hand, the reasons for these lookah bongs brands to obtain financing lie in the product research and development capability of the lookah bongs brand enterprises themselves, the deep cultivation experience in the industry, and whether the planning and development in the future are clear. On the other hand, the domestic market potential is huge and the policy direction is gradually clear.

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  1. The domestic market has great potential for development

  In 2018, the market size of the whole China's lookah bongs was 560 million US dollars, with a CAGR of 68% in six years. In terms of user penetration rate, the penetration rate of China's lookah bongs among 350 million smokers is only 1%, which is much lower than the 13% penetration rate in the US market. With high growth rate and low permeability, China's lookah bongs market still has plenty of room for development.

  2. The direction of regulatory policy is gradually clear  Although the domestic "lookah bongs National Compulsory Standard" has not yet been promulgated and put into effect, recently the State Tobacco Monopoly Bureau official website released the "Letter of Reply to Proposal 2991 (No.324 for Medical and Sports) of the Second Session of the 13th National Committee of the Chinese People's Political Consultative Conference" (hereinafter referred to as the "Letter of Reply") in response to the "Proposal on Legislation to Ban All New Smoking Products such as lookah bongs" put forward by CPPCC Members during the National Two Sessions this year.

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  The reply letter pointed out that at present, the State Tobacco Monopoly Bureau is studying the regulatory ideas and main measures of major countries in the world regarding new tobacco products such as lookah glass rig, with a view to better implementing the regulatory requirements set forth by the Conference of the Parties to the Convention in the future.